Royal Enfield’s total sales jumped to 60,696 units in last month; export grew by 49.34% in same period
Royal Enfield has registered a very impressive 25% sales growth in May this year with the total sales jumped to 60,696 units compared to 48,604 units in the corresponding month last year. The Chennai-based motorcycle manufacturer is one of the fastest growing brands in the middleweight category and the sales result shows the real picture.
Not only in the domestic market, but in overseas markets too Royal Enfield is doing very well. Last month, the company has recorded a whopping export growth of 49.34% with 2,049 units compared to 1,372 units in the same month last year. Also, it has sold 120,838 units in the financial year 2017-18 so far. The major number of sales is attributed to the models like Classic, Bullet and Thunderbird.
Also read: Royal Enfield’s New Product Portfolio Coming in 5 Years
Currently, Royal Enfield is working on a more powerful version of the Continental GT that is ready to be launched very soon. This model will be powered by a 750 cc engine and it will be the flagship model from the brand upon its launch. Also, after that the motorcycle maker will roll out a more powerful version of the Himalayan. It will share the same 750 cc engine with the upcoming Continental GT 750.
Interestingly, Royal Enfield has also confirmed that it will bring a fresh lineup in next five years. In that case, we would see some new models from the brand bearing contemporary design. But the models like Classic, Bullet and Thunderbird will continue to sell as these models bring the major amount of revenue for the popular brand.
Also read: Flagship Royal Enfield Continental GT 750 Caught in Clear New Pictures
The company has already confirmed that it will produce motorcycles within the 350 cc and 750 cc range and there won’t be a bigger engine model. It aims to become the global leader in the middleweight category and for that, Royal Enfield is focusing on four overseas markets that are Brazil, Columbia, Indonesia and Thailand. To grow its business there, the company is enhancing the retail presence in these markets with exclusive showrooms.
Royal Enfield Classic Gallery