Mahindra Marazzo Sales Decline While New Ertiga Posts Big Growth In May 2019


Mahindra Marazzo can be had in either seven- or eight-seat layout and it uses a 1.5-litre D15 diesel engine producing 123 PS and 300 Nm

Mahindra & Mahindra launched the long-anticipated Marazzo in September 2018 and it is diligently priced against competition. Priced from Rs. 10.18 lakh for the base variant, it goes up to Rs. 14.59 lakh (ex-showroom, India) for the top-spec model as the Marazzo sits in the middle of new generation Maruti Suzuki Ertiga and Toyota Innova Crysta.

Having secured 10,000 bookings in little over a month of its debut, Mahindra managed to maintain a good level of consistency with the Marazzo. Starting off with 3,810 units in October 2018, the largest passenger UV manufacturer in the country sold 20,000 units of the MPV in less than eight months of its launch.

Mahindra continued to sell more than 3,000 units of the Marazzo in its first four months but the sales started declining slightly in February and March 2019 as the whole industry is reeling from the unfavourable market conditions. Mahindra was the only carmaker to register positive YoY growth last month in sales courtesy of its latest launch, the XUV300.

Mahindra Marazzo Front View_

It finished in third position overall ahead of Toyota, Honda, Tata and Ford by a big margin and it looks set to remain there in the coming months as well. However, despite Maruti Suzuki’s consecutive YoY de-growth, the second generation Ertiga MPV is going stronger than ever and it recorded a massive 82 per cent growth in May 2019 with 8,864 units.

In the same month, only 1,381 units of the Marazzo were dispatched at an MoM de-growth of 18 per cent compared to April 2019. Mahindra introduced the eight-seat spec Marazzo in top-end M8 variant earlier this year. Taking design inspiration from Shark, the Marazzo was styled by Pininfarina in association with MNATC (Mahindra North American Technical Centre) in the US.

New Maruti Ertiga & Mahindra Marazzo Drive MPV Sales In India

It is powered by a new 1.5-litre D15 transversely-mounted diesel engine producing 123 PS and 300 Nm and is mated to a six-speed manual transmission helping in delivering 17.6 kmpl fuel economy. A six-speed AMT is expected to be launched during the course of this year. The Marazzo is the first India-made MPV to secure four stars in Global NCAP crash tests.