In 2017-18 fiscal year, the company sold 75,87,130 units which was highest ever as in 2016-17 the sales stood at 66,64,240 at a growth of 14%
Hero MotoCorp is the largest two wheeler manufacturer in the world and the company is expanding its global reach by launching products in Africa and Latin American countries where the company has received positive reaction for its products along with good sales. Last year, the company had posted 12.28 percent growth globally at a time when the overall growth in two wheeler industry is going down.
The Indian manufacturer is expecting double digit growth for this year also and they plan to enter Mexico next year, which will further help the company to expand its presence in Latin America, currently the company has manufacturing plant in Columbia and Bangladesh. The Columbian plant commenced exporting of products to other countries earlier this year.
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The Indian manufacturer also received permission to sell genuine Hero parts in Columbia, which will improve profit for the company. In 2017-18 fiscal year, the company had sold 75,87,130 units which is highest ever as in 2016-17 the sales stood at 66,64,240, which is a growth of 14 percent and this momentum will continue as they introduce more products.
Hero is planning to launch Thriller 200 cc bike and Dash 125 scooter globally. In India, Thriller 200 is named as Xtreme 200 which is going to be launched soon in India and Dash 125 is Maestro 125 for Indian market. The Indian manufacturer has also launched Ignitor 125 in Columbia, which is Glamour in India and Dawn 100 with long seat for African market.
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The company is developing slew of products, which are focused towards global market and these will be launching in a phased manner across countries which they are present right now. In India, Hero Moto Corp is focusing on premium performance segment as they lost lots of share and planning to launch more bikes around Rs. 1 lakh price point to take on established payers.