Toyota sold 19,743 units of vehicles in India in July 2017; Innova Crysta and Fortuner experienced sales huge surge thanks to GST
Toyota Kirloskar Motor has registered its best ever monthly sales in last month thanks to the sales surge of Fortuner and Innova Crysta after the implementation of GST. The Japanese automaker has sold 19,473 units last month that marks 43% growth compared to the same month last year. In the domestic market, Toyota sold a total of 17,750 units and exported 1,723 units to overseas markets in July this year.
A large part of this sales number is attributed to the Toyota Innova Crysta MPV and Toyota Fortuner SUV. Both the cars managed to fetch the highest sales number in last month, since their launch in the country. The Toyota Innova Crysta has sold 9,300 units here and the Fortuner SUV sold 3,400 units. Interestingly, Toyota Innova Crysta has achieved its highest ever global sales in July 2017 and India played a major role in achieving that success.
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In July last year, Toyota Kirloskar Motor sold 12,404 units in the domestic market and exported 1,344 units of the Etios series models in overseas markets. Therefore both the domestic and export numbers have increased significantly.
Under the new tax structure, the big cars like Innova Crysta and Fortuner have become cheaper compared to their pre-GST pricing. With the reduced pricing, Toyota has experienced the sales of both these cars increasing. The company hopes this trend will continue as well considering the festive season is nearing and that is the time when sales of automobiles increase significantly across the country.
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The Japanese automaker has confirmed that it won’t focus on the mass market products for the domestic market. Instead, it will emphasise on premium cars and the Innova Crysta and Fortuner come as part of that strategy only. These two models were launched here in May 2016 and November 2016 respectively. Apart from these two cars, the other models like Corolla, Platinum Etios and Etios Liva too have seen positive response from the buyers.
Toyota Innova Crysta Gallery