The concept version of Tata Hornbill will likely debut at 2019 Geneva Motor Show this March; expected to be underpinned by the Alpha platform
Tata Motors is planning a huge assault in the Indian market in 2019 and kicking things off is the long-awaited Harrier set to go on sale in January 23. The premium SUV has all the bells and whistles to be a top contender against the segment-leading Creta and it is expected to be priced diligently.
Another product waiting to be launched in India is the X451 premium hatchback that could carry the production name Aquilla. Previewed through the 45X concept showcased at the 2018 Auto Expo, it will likely go on sale in the second half of 2019 to rival primarily Maruti Suzuki Baleno and Hyundai Elite i20.
Both the models are based on the Impact Design 2.0 philosophy while being the first vehicles born out of their respective platforms – Alpha in case of X451 and Omega in Harrier.
The micro SUV will debut in its concept form in March 2019 at the Geneva International Motor Show hosted from March 7 to 17. Tata has a long history of unveiling concepts at Geneva, one of the glamorous motoring exhibitions in the world, and it appears to be preparing a micro SUV concept this year.
The production model could still be a year away and it could take the centre stage at the 2020 Auto Expo. Likely to be termed the Hornbill, the micro SUV is also part of the Turnaround 2.0 strategy as Tata is trying to make its presence felt in 90 percent of the addressable segments.
Although Mahindra KUV100 had the first mover advantage in the segment, it could not shine in volume sales but Tata will be looking to go a step further with the Hornbill. It will also have a rival from Maruti Suzuki in the form of Concept Future S based road-going model and probably another competitor from Hyundai.