Tata Nexon is ready to be launched on 21st September; will compete with Ford EcoSport and Maruti Suzuki Vitara Brezza
Tata Motors is all set to launch its much awaited Nexon compact SUV that will go on sale from 21st September. The homegrown automaker is betting big and eyeing to grab the third position in the UV segment. However, that won’t be an easy task for the Nexon as it will lock horns with rivals like Maruti Suzuki Vitara Brezza and Ford EcoSport.
Thanks to the unique design, upmarket features and efficient powertrain blended with competitive pricing, Tata is hoping to see good fortune with Nexon. Currently, the automaker is positioned at seventh place in the overall utility vehicle segment. In that case, becoming third or fourth major player in the category is certainly going to be a very ambitious drive for the brand. But, if everything goes right, it might achieve the target in a year or two.
Also read: Tata Nexon SUV Bookings Begun; Variant Wise Features Leaked
As Tata says, its Hexa is doing pretty well in the UV space. It is working on a premium SUV codenamed as Q501 that would arrive sometime next year and it takes inspiration from Land Rover Discovery Sport to be a global product. Alongside these, Nexon will play a crucial role for the brand to achieve its dream to become the third major player in Indian UV market.
Meanwhile, to promote the upcoming SUV, Tata Motors is launching the Nexon Skill Arena in ten major cities across the country that includes Kolkata, Gurugram, Bengaluru, Chandigarh, Chennai and Jaipur. The Nexon Skill Arena will help the brand to engage the customers in more efficient way.
Also read: Tata Nexon vs Ford EcoSport – Specs Comparison
Speaking about the Tata Nexon, it has been designed following the company’s latest IMPACT design language. The car closely follows the design of the concept model and carries some design elements like the ceramic trim across the exterior that enhances its uniqueness. Apart from that, it features a Harman developed 6.5-inch dashtop touchscreen infotainment system, upmarket quality seat and upholstery materials as well as plenty of space.
On the powertrain front, Tata Nexon gets a 1.2-litre Revotron petrol engine and a 1.5-litre Revotorq diesel engine. Transmission duty is done by a 6-speed manual gearbox. The petrol engine is capable of kicking out 110 PS of peak power and 170 Nm of peak torque while the diesel motor generates 110 PS of peak power and 260 Nm of peak torque.
Tata Nexon Gallery
