Subros Fire Aftermath: Long Waiting Period on all Maruti Cars Across India


Only the Alto and diesel versions of the Swift hatchback and Dzire sedan are readily available across the country according to sources

Maruti Suzuki India Limited suspended production at its Manesar and Guragon plants due to a massive fire outbreak at the end of May 2016. The air conditioning parts supplier Subros Limited’s facility in Manesar got destroyed as supplies of components from that plant were disrupted. As a primary AC parts provider for Maruti Suzuki, it satisfies the needs of 60 per cent of vehicles from the largest car manufacturer in the country’s stable.

The fire accident was caused due to a blast in moulding machine which resulted in collapsing of a tower and subsequently damaging machines and computers. The production roll out every day at the Manesar and Gurgaon plants combined is 5,500 units and Maruti Suzuki said it would evaluate options to soon resume the plant operations. After almost two days of production halt, certain operations at the Manesar base including casting and production of transmissions were back to normal running procedures. Both the factories were informed to return back to fully functional ways gradually as no definitive timeline was disclosed.

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Although Subros supplies components to Tata Motors, Mahindra & Mahindra, Renault Nissan Alliance, and Force Motors none of them announced production suspension as Maruti did. This was the second time the company was forced to stop production as in February the Jaat protest prompted the sales volumes to plunge.

The succeeding months were closely watched so as to lend account of the impact on selling figures. It seems like the Subros fire has caused the brand a hefty influence in production volumes as nearly all Maruti Suzuki cars in the existing portfolio have endured waiting period. Only the Alto and diesel versions of the Swift hatchback and Dzire sedan are readily available across the country according to sources.

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The mid-size Ciaz sedan’s waiting period for some variants have gone up to three months while the S-Cross premium crossover was said to be available across the nation only after the middle parts of August which is more than three weeks away from now on. Deliveries of the models like Celerio, Omni and Eeco are significantly hampered as well. The scale of the fire accident has provoked a situation where it would take Maruti Suzuki between two and three months to bring the waiting period down comprehensively.