Nissan posted a total of 1,380 units in December 2019 with 8.3 per cent negative sales growth and stood in 12th position overall
Nissan Motor India Pvt Ltd endured a torrid 2019 amidst its global alliance partner, Renault, became the highest sold European manufacturer last year with nearly 89,000 units and 8 per cent YoY sales growth. The influential factor for Renault’s sales resurgence in 2019 was the debut of Triber and facelifted Kwid.
The Japanese company’s low-cost sub-brand, Datsun, did not add any brand new product into its domestic lineup while Nissan launched the Kicks mid-size SUV in January 2019 with underwhelming success compared to the competition. Nissan could make a strong comeback in 2020 as a sub-four-metre SUV appears to be in the pipeline.
Reports indicate that it will be based on the same CMF-A+ platform as the Kwid, Triber and the forthcoming Renault subcompact SUV codenamed HBC. Other media reports suggest that Datsun could introduce a five-seater Vitara Brezza and Venue rival sometime later this year and it could be christened the Magnite.
|Model (+/-%)||December 2019||December 2018|
|Datsun Redi-Go (24%)||1,380||1,114|
|Nissan Kicks (4455%)||501||11|
|Datsun Go (-84%)||105||648|
|Datsun Go+ (-82%)||67||379|
|Nissan Micra (-57%)||65||151|
|Nissan Sunny (31%)||51||39|
We do not know which speculation or both of them will come true or not just yet but having presence in the hotly contested sub-4m SUV space will only help in gaining volumes for Nissan and Datsun. As for December 2019, the Japanese duo combined to register a total of 2,169 units domestically.
Datsun’s entry-level Redi-Go garnered a total of 1,380 units in December 2019 as against 1,114 units during the same month in 2018 with 24 per cent Year-on-Year sales growth. The Kicks, on the other hand, managed to record 501 units last month while Datsun’s Go came in at third with a tally of just 105 units.
The hatchback saw 84 per cent YoY sales decline as 648 units were sold in December 2018. The Go+ MPV had another difficult month as only 67 units were sold with 82 per cent sales de-growth. Nissan’s Sunny continued its run of low sales volume with 51 units while no Terranos were sold in December 2019.