Mercedes Benz opens new 3S facility; the Emerald Motors in Ahmedabad marks the eighth outlet by the German luxury auto manufacturer in Gujarat
Mercedes Benz India has launched its new 3S facility in India by opening the new dealerships in Ahmedabad. The Emerald Motors in Ahmedabad marks the eighth outlet by the German luxury auto manufacturer in Gujarat. Mercedes Benz has been taking an aggressive business strategy in the country. The network expansion is just a part of that strategy, and through the new age dealerships, the company wants to deliver world class purchase experience to the customers.
The Emerald Motors is located at CG Road in Ahmedabad. It has been built in a one year span with an investment of Rs. 12.5 crore. The outlet is spread over a cumulative area of 34,600 square feet and it can display a total of 11 cars at once. The state of the art 3S facility comes with nearly 100 well trained professionals working in the showroom and the service centre.
The emerald Motors have a fully equipped service facility alongside the showroom, and the service area is spread over 21,500 square feet. The service shop can service a total of 16 cars per day, and 450 cars every month with its 18 car bays for maintenance and repairs. It also has a body and paint shop, which in addition to the service shop offers a complete after sales experience to the customers.
The Emerald Motors also comes with a pre owned section inaugurated on the very first day, which makes it the first facility of Mercedes Benz India to come with all these facilities on the first day. Interestingly, this is the second 3S dealership of the company in Ahmedabad.
Speaking in the occasion of inauguration of Emerald Motors Mr. Roland Folger, MD and CEO of Mercedes Benz India has said, western India is a very important market for the company with substantial demand from the region. Presently, the German luxury car maker has 85 outlets in more than 40 cities across the country.