Mercedes-Benz India will Launch Hybrid and EVs by 2018

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Mercedes-Benz India will launch Hybrid and EVs by 2018; unveiled Generation EQ electric crossover concept at Paris that previews future electric SUV and crossovers

Mercedes-Benz is planning to launch hybrid and electric cars in India by 2018. The German luxury automaker has a wide range of hybrid and electric cars in its pipeline. In India, the company relies on fossil fuel, but with changing scenario it is trying to introduce environment friendly cars in the country.

Mr. Roland Folger, Managing Director and CEO of Mercedes-Benz India has announced about the company’s plan to launch hybrids and EVs in Indian market. Being a key player in the Indian car market, Mercedes-Benz is preparing itself to meet the BS VI emission norm, which will be implemented from 2020. Talking about the company’s plan, Mr. Folger said that, Mercedes-Benz can easily meet BS VI emission requirement. Therefore, expect several plug-in hybrids and electric cars to come in India soon, from the company’s global portfolio.

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Also read: Mercedes EQ Brand Launched with SUV Concept in Paris Motor Show

While Mercedes is looking forward to meet the new emission norm early, it is also expecting swifter certification process from government, and easy availability of higher quality fuel, which will help it to reach the goal. Mercedes-Benz is certainly one of the key players in plug-in hybrid and EV segment in world automobile market. The company has already announced 500-million Euro investments for its second battery production plant at Kamenz in Germany.

While every automaker is presently working on hybrid and electric cars, the German company has gone far ahead. It has unveiled a range of electric cars at ongoing Paris Motor Show, which are expected to hit market in near future. It is also developing modular electric vehicle architecture, which will help it to cut the production cost by using the same platform to produce several models.

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Mercedes-Benz also aims to sell more than one lakh units of electric cars across the world by 2020. In India, hybrid or electric cars are not yet popular. But as the fossil fuel prices are rising rapidly, and people are becoming more and more concerned about pollution, the demand for electric mobility is also on rise; slowly but steady.