Mahindra and Mahindra, the country’s largest utility vehicle manufacturer, introduced the TUV300 sub-compact SUV back in September 2015. With a starting price of 6.98 lakh for the base variant and Rs. 9.20 lakh for the top-end AMT model(ex-showroom, Delhi).It was the first SUV in the country to come equipped with AMT gearbox when launched.
The Indian company’s plans to rumble into the now-trending compact SUV segment have certainly paid dividends as the TUV300 has sold on an average of over 4,000 units in the last four months.
Positioned higher up the Quanto, the Mahindra TUV300 has been a direct competitor to the Ford EcoSport and is being offered in seven variants across three trims namely T4, T6 and T8. It features six colour options: Glacier White, Verve Blue, Dynamite Red, Majestic Silver, Bold Black and Molten Orange.
The compact SUV, inspired by ‘Battle Tank’ design and crafted in consultation with Pininfarina design house, has been completely made from scratch at Mahindra’s Chennai facility and speculations emerged that to meet its growing demands the company has ramped up the production rate between 5,500 and 6,000 units from the initial planned roll out of 4,000 units in late November.
To capitalise on the overwhelming response received – 15,500 bookings within the first two months – and to offset raise in input and administrative costs as well as weakness of Indian rupee against dollar, Mahindra has announced the price hike of Rs. 13,000 across all variants which will come into effect immediately. Here is full-list of hiked prices for all the seven variants of TUV300 (ex-showroom, Delhi):
Mahindra TUV300 New Prices
| TUV 300 VARIANTS | OLD PRICE | NEW PRICE |
| T4 | Rs. 6.98 lakh | Rs. 7.11 lakh |
| T4 PLUS | Rs. 7.33 lakh | Rs. 7.46 lakh |
| T6 | Rs. 7.63 lakh | Rs. 7.76 lakh |
| T6 PLUS | Rs. 7.88 lakh | Rs. 8.01 lakh |
| T8 | Rs. 8.48 lakh | Rs. 8.61 lakh |
| T6 PLUS AMT | Rs. 8.60 lakh | Rs. 8.73 lakh |
| T8 AMT | Rs. 9.20 lakh | Rs. 9.33 lakh |
No mechanical or cosmetic change will accompany the price increase as majority of the manufacturers are expected to reveal their impending new selling-cost sheet. Hyundai’s models will see a price increase of up to Rs. 30,000 whilst BMW and Mercedes-Benz will charge their luxury vehicles at a hike of three and two per cent respectively from current prices.
The models of the country’s best-selling car maker, Maruti Suzuki, have also been expected to get costlier by Rs. 20,000 and a three percent price jump for all Toyota models appears to be waiting in the horizon.
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