Mahindra Mojo launched in 15 more cities including Chennai, Goa, Kolkata and Hyderabad
Mahindra Two Wheelers launched the hugely-awaited Mojo at an introductory price of 1.58 lakh (ex-showroom, Delhi) last October. Across 10 dealerships, the Mojo sports tourer was sold in four cities namely Mumbai, Pune, Delhi and Bengaluru.
The Indian two-wheeler manufacturer has had a head-start in bringing the motorcycle introduced in the market with three colours – glacier white, charcoal black, and volcano red – but it took more than five months for the brand to expand the reach of its flagship tourer.
Bajaj could make the CS 400 available in the market this year while the tourer versions of KTM 200 and KTM 390 are tipped to enter the lucrative space in the next two or three months. Considering those moves come true, Mahindra certainly has made huge strides in being the first Indian marker to set a benchmark for the entry-level sports tourer segment.
Mahindra’s scale-up approach to reach niche customers has resulted in expanding the sales of the 300 cc bike to fifteen more cities across the nation. It comprises of Ahmedabad, Chandigarh, Chennai, Coimbatore, Goa, Gurgaon, Hyderabad, Indore, Jaipur, Kolkata, Lucknow, Madurai, Nagpur, Vijayawada and Visakhapatnam.
The Mahindra Mojo currently competes against the likes of Benelli TNT 25, Kawasaki Ninja 300R and the Honda CBR250R and the company is more likely to launch an ABS variant in the following months. The Royal Enfield Himalayan also launched yesterday, with ex-showroom price of Rs. 1.55 lakh, will be in the mix as well to rival against the Mojo.
The highly-capable tourer derives power from an all-new 300 cc 4V liquid-cooled single-cylinder DOHC engine with fuel injection technology that helps the sports tourer to pump out a maximum power output of 27 PS at 8,000 rpm and 30 Nm of peak torque at 5,500 rpm. The power unit comes linked with a six-speed constant mesh transmission.
The Mojo measures about 2,100 mm in length, 800 mm in width and 1165.5 mm in height with a wheelbase of 1,465 mm and 173.5 mm ground clearance. The tourer comes with a fuel tank capacity of 21 litres and dry weight of 165 kg. It will be retailed for price tag of sub-two lakhs in all the cities and in Chennai Rs. 1.71 lakh is the quoted ex-showroom price.