Volkswagen India’s 250,000th car shipped to Mexico was a Vento sedan that is the third highest selling model in the country
India plays a major role in Volkswagen’s car export to several countries in the American continents. Volkswagen India ships a large number of cars every year to the overseas markets and now the German auto major has achieved the feat of shipping its 2,50,000th car to Mexican market that is a Vento sedan. The Volkswagen Vento is the third highest selling car in the country.
The automaker exports left-hand drive Polo and Vento sedan to the Mexican market and till date it has shipped more than 2.10 lakh Vento. With the production of this sedan commenced in 2009, Volkswagen India started exporting the model to Mexico in 2013. Shipping more than 2.10 lakh cars in five years shows the positive response this car garnered in the country.
Volkswagen India currently exports it various models in a total of 35 countries across the world including North America, Latin America, Africa and Asian markets as well. Volkswagen’s Chakan plant near Pune in Maharashtra contributes a large number of this Mexico bound Vento sedans.
Volkswagen has invested Rs. 5,720 crore in its Chakan plant and the cars are built here with 82% localisation without the engine and transmissions. While the automaker is experiencing growing demand of the Vento sedan in Mexican market, its Indian sales result is not satisfactory at all and the high level of competition from rivals is the reason behind that.
The Volkswagen Vento competes with tough rivals like the Maruti Suzuki Ciaz, Honda City, Hyundai Verna here. With the updated Honda City launched already and Ciaz ready to get a facelift soon alongside the new Verna to arrive here as well, Volkswagen Vento will see much higher competition. However, the German brand is yet to update the Vento. However, the Volkswagen Virtus sedan that is being considered as the replacement of Vento is scheduled to make its global debut in November this year and it could arrive in domestic market in near future.
Volkswagen Vento Gallery