Honda CBR 250R Sales Decline By 90%; Suzuki Gixxer 250 The Reason?

gixxer sf 250 vs honda cbr 250r

Suzuki dispatched more than 1,500 units of the newly launched Gixxer SF 250 that undercuts the Honda CBR 250R by Rs. 24,000

While the industry in itself is going through some rough time, one product that has suffered a huge, nearly 90 per cent decline is the Honda CBR250R. The full faired bike from Honda Motorcycles and Scooters India recorded a sales decline of 90 per cent in the month of May 2019, as compared to the same period last year.

Honda CBR 250R recorded such a massive dip the previous month too recording a 71 per cent drop in sales in April 2019 as compared to April 2018. The changing market trend, growing competition and high price of the motorcycle are all the reasons behind such a colossal failure.

The ABS-equipped equipped model is priced at Rs 1.95 lakh (ex-showroom, Delhi). On the other hand, products like new Jawa 300 and other above quarter-litre bikes including the new Bajaj Dominar 400, priced at Rs 1.74 lakh, are offering better value for money deal to the buyers.

2017 Honda CBR 250 Repsol-2

But the biggest reason for this dip can be the newly launched Suzuki Gixxer SF 250 motorcycle. The new bike is priced at Rs 1.71 Lakh (ex-showroom) and undercuts the CBR by Rs. 24,000. Suzuki even dispatched more than 1,500 units of the 250cc bike in May 2019, ten times the sales of CBR 250R.

If you pay a bit more, you can actually get other fully faired options like TVS Apache RR 310 and the KTM RC390. The Japanese brand had to cut the production recently in order to avoid inventory pileup with their dealers.

The Honda CBR 250R is powered by a 249cc, single cylinder engine that produces 26.5 HP maximum power and has the same old single headlight fairing setup for long.