Hero will have been encouraged by a new feat as it clocked more than 2.1 million unit sales in the first quarter of this financial year
Hero MotoCorp has long been the biggest seller of two-wheelers in the Indian market courtesy of its wide presence in the entry-level commuter segments that attribute to major share. The homegrown automaker has announced that it has further consolidated its leading position domestically with total sales of 7,04,562 units in June 2018.
The cumulative sales volume of motorcycles and scooters has resulted in YoY sales growth of 13 percent compared to the same month last year when Hero managed to garner a total of 6,24,185 units. Since the beginning of the year, HMCL has posted consistent volumes despite its lack of presence in the entry-level premium segments.
Also Read: Flagship Hero Xtreme 200R – All You Need To Know
Hero vows to address the absence with the introduction of new motorcycles in the 200 cc space. The Xtreme 200R will be launched during the course of this year while the cheapest adventure motorcycle, Xpulse 200, will also make its market debut in the coming months.
Ahead of their entry, Hero will have been encouraged by a new feat as it clocked more than 2.1 million unit sales in the first quarter of this financial year between April and June 2018. It retailed a massive 21,04,949 examples beating the previous highest sales achieved during a quarter at 20,22,805 units from July to September 2017.
Also Read: Will Hero XPulse 200 Reignite Love For Adventure Bikes In India?
The company has expressed that the strong sales momentum will continue in the coming months due to the favourable monsoon situation prevailing across the country. We can expect Hero to throw in more offers ahead of the festive season to gather as much sales as possible and due to the increasing input costs, commodity price and currency depreciation, a slight hike has been made across the range.
The customer preference towards entry-level premium segments would have caught the attention of Hero and is expected to roll out more youth-conscious products in the near future to compete against the likes of Bajaj and TVS.