Compared to May 2018, sales of Ford Freestyle last month witnessed a drop by whopping 75 per cent, while 30 per cent drop in sales compared to April 2019
It looks like the Ford Freestyle, which went on sale in April last year, has been witnessing a massive drop in its popularity. In May 2018, Ford India sold 3,027 units of the Figo-based crossover, which was a pretty healthy sales figure for a cross-hatch. In May 2019, however, only 743 units of the Freestyle were sold, thereby registering a drop in sales of more than whopping 75 per cent, in the YoY sales.
Even if you compare the sales of the Ford Freestyle in May 2019 with that in April 2019, you will note a drop of more than 30 per cent. Compared to the 1076 units sold in April, the carmaker could find only 743 buyers of its vehicles last month. This should clearly sound alarm bells to Ford India, which has been fast losing out in terms of popularity.
In fact, none of its products, which include fast-ageing Figo, Aspire, EcoSport and Endeavour has been selling in decent numbers. In fact, the EcoSport, which was highly popular at one point of time, is now selling less than Maruti Vitara Brezza, Hyundai Venue, Tata Nexon and Mahindra XUV300.
The Ford Freestyle rivals the likes of Volkswagen Cross Polo and Toyota Etios Liva and has been more successful than its adversaries. However, its dropping popularity clearly shows that the interest in the Figo-based cross-hatch is fast dying. The Freestyle even received a minor update to its crossover, which brought in body-coloured ORVMMs and adjustable rear headrests, but this has definitely not impressed the car buying lot.
The Ford Freestyle looks a tad different than the Figo by sporting a more rugged styling package, which comprises metallic roof rails, black plastic cladding, and bolder bumpers. The cross-hatch is available in six colours, which include Canyon Ridge, Smoke Grey, Moondust Silver, White Gold, Absolute Black and Oxford White.
Also, the Freestyle is longer and wider than the Figo. It measures 3,954 mm length, 1,737 mm width, 1,570 mm height and 2,490 mm wheelbase. Also, unlike the Figo, the Freestyle comes with the 6.5-inch SYNC 3 touchscreen infotainment system that supports Apple CarPlay and Android Auto. The Freestyle is available with a 1.2 L 3 cylinder petrol engine that produces 96 PS and 120 Nm, and a 1.5 L diesel engine that offers 100 PS and 215 Nm.