BMW EV sales worldwide is expected to reach one lakh milestone next year; four new electric cars planned in the near future
The Bavarian auto giant BMW is a leading brand, when it comes to selling electric cars. The company has a sub-brand named ‘i’, dedicated for electric vehicles only. It presently sells models like i3 hatchback and i8 sportscar. The company now expects to achieve the sales milestone of 1 lakh unit of EV in next year.
Speaking about its EV plan, Mr. Harald Krueger, the Chief Executive Officer of BMW has said, the company expects to boost its electric and plug-in hybrid vehicle sales figure by two-thirds in next year, which will help it to achieve 1 lakh units milestone. Apart from two EVs, the brand presently sells four hybrid models also and plans to launch four new electric models in near future.
Despite being a dedicated brand toward EV mobility, the BMW was recently criticized for its lack of progress in the electric segment. Speaking about that, Mr. Kruegar has said, electric mobility will come, but demand for these cars are not high at this moment. He also indicated that, the company is planning to introduce electric or hybrid powertrains to a quarter of its product lineup.
Earlier this year, BMW increased the battery range of the i3 electric hatchback by 50%, in an attempt to enhance its appeal. The new generation i8 sportscar is also set to get an advanced electric powertrain including three motors, which will kick out a massive 750 hp of peak power.
The German automobile brand is presently working on the i5, which is going to be the next model from ‘i’ sub-brand. Also, an electric mini is expected to launch by the end of this decade. Apart from that, the BMW X3 SUV will get a hybrid powertrain. In the EV segment, BMW is about to face tough competition from two other German rivals Mercedes and Volkswagen, while Tesla presently rules the segment.