Tata Motors posted sales drop of 26 percent when passenger and commercial vehicles are combined in May 2019, passenger vehicles sales down by 38%
Tata Motors’ passenger and commercial vehicle sales in the Indian market in May 2019 stood at 40,155 units as the brand witnessed a drop of 26 percent as against 54,290 units sold during the same month last year.
The negative market sentiments have taken the toll on the homegrown manufacturer as the cumulative sales for the domestic market in April and May 2019 was at a total of 82,684 units compared to 1,07,758 units over the same time in 2018 with a de-growth of 23 percent.
Tata Motors, just as other carmakers, has endured big sales decline and is expecting improved sales post elections. The company’s wholesales in May 2019 ended at 10,900 units, witnessing a drop of 38 percent, as compared with 17,489 units sold in May 2018.
| Tata Motors PV Sales | No. Of Unit Sold | Growth |
| April 2019 | 12,695 | – |
| May 2019 | 10,983 | (-13.5% MOM) |
| May 2018 | 17,489 | (-38% YOY) |
Tata says it was in a view of higher vehicle stocks as in the network the PV Business strategy was to focus on retails. In May 2019, the retail sales have recorded a growth of 11 percent over May 2018 according to the brand while the UV segment sales recorded a growth of 13 percent.
The cumulative sales growth of passenger vehicles in the domestic market for FY2020 stood at 23,594 units, a decline of 32 percent compared to 34,724 units during the same period in the last financial year.
Tata’s combined exports of CV and PV in May 2019 was at 1,563 units. It was lower by 58 percent over May 2018 and the brand says sales drop in Nepal, Bangladesh and the Middle East were major contributors for negative growth.
Tata will be launching the Altroz in the second half of this year and it will rival Maruti Suzuki Baleno and Hyundai Elite i20. It could boost the brand’s sales in the latter part of this year where the seven-seater Harrier will also be introduced.