Renault Kwid records 1.5 Lakh bookings; created a whole new niche segment in Indian market
Renault India has seen immense success with the Kwid hatchback. The rugged looking hatchback has recorded 150000 bookings including the domestic and export markets. The Kwid has become so successful that Indian market has become among the top 5 global markets for the French automaker. After the Renault Duster, the Kwid is the most successful model from the company in Indian market.
The Kwid was launched in September, 2015. Since then it has raised the Renault India’s market share to 3.8% from 2.3% in the first half of 2016. The car comes with a rugged design. Despite being a hatchback it features a SUV like stance. The cladding and muscular stance gives this car a crossover like appearance, which at the price tag of Rs. 2.62 lakh is an unique USP for the car.
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Presently the Kwid is sold with a 799 cc petrol engine paired with a 5 speed manual gearbox. The engine churns out 53 bhp of peak power at 5,678 rpm and 72 Nm of peak torque at 4,386 rpm. Built on the CMF-A platform the car is pretty lightweight, which also helps it being a very fuel efficient car. The Kwid delivers ARAI certified 25.17 kmpl of fuel economy.
Later this year Renault plans to launch a 1.0 litre variant of the Kwid. The 1.0 litre variant will get an AMT gearbox alongside the manual transmission. Expect the car to come with few safety features like dual front air bags, ABS etc. The car is priced between Rs. 2.62 lakh to Rs. 3.67 lakh (ex showroom, Delhi). Higher localization ratio has helped the company to keep the price competitive.
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Despite being such an attractive car Renault Kwid is not a safe car. A few days ago in the GNCAP crash test program Kwid scored zero star safety rating. It was one of the seven cars from India scoring zero star safety rating in the GNCAP crash test program.